16 Testimonial Page Examples to Increase Revenue (in 2024)

You've built a website and you have website visitors

In that case you'll need a testimonial page to convert customers.

And since you'd be looking for inspiration for your social proof page, I've compiled these 16 testimonial page examples.

For your business to thrive and your brand to grow, you need customers to trust you.

The image you project of your product/service is important, which is why many brands have well-structured testimonial pages.

With that clear, let's have a look at the best examples in this article so that you're able to quickly get started with a testimonial page

Things to Know:

• A testimonial page is a website page dedicated to displaying testimonials, positive reviews and success stories of customers.
• Some good testimonial page examples are mentioned in this article that include Famewall, Chimesoftware, Smartsites, Intercom, nameHero, Patriot, Evermine, and Cognito.
• You need a testimonial page because it builds trust, credibility and increases conversion rates.
• It provides examples of real-life usage to visitors and demonstrates customer satisfaction.
• It's best to use a mix of different testimonials like video, text on your testimonial page

15 Testimonial Page Examples

1. Famewall

Famewall is a testimonial collection tool that allows businesses to highlight and display text, video, and social media testimonials.

You can create a testimonial collection page (like this one) and easily share it with customers or embed it on your site.

Then, new testimonials sent through this page will be automatically added to your site.

On Famewall's testimonial page, you will be able to

• Watch video testimonials from real customers using the product.
• Read text testimonials sent through the collection page.
• See shoutouts from our customers on social media or X (Twitter).

There's also a button that allows users to send a testimonial through a popup form.

Finally, at the bottom of the page, you get to try Famewall for free without entering a credit card.

Key Takeaway:

Famewall’s Testimonial page, the Wall of Love, is the best way to showcase customer's love.

Not only does it have beautiful ways to showcase testimonials, but it also combines all types of testimonials (text, video, and social media).

2. Intercom

Intercom is the next testimonial page example.

It’s one of the first AI-powered customer support software that's been around for a long time.

What stands out in this testimonial page example is that:

1. There are sections for quotes and customer success stories.
2. The quotes are from other third-party platforms.
3. Customer stories have easy & digestible summaries.

Key Takeaway:

This testimonial page's design is as social proof is sprinkled through the page with varying customer images.

It features success stories for the services and products it serves.

I’m always been a big fan of showing customers' faces because they make the testimonials more trustworthy. 

3. Chimesoftware

As a construction software, Chimesoftware has realized that it is important to establish a testimonial page to showcase users' trust in their software.

What's interesting about this simple testimonial page is that:

1. The name and info about the user are displayed at the bottom of the testimonial
2. The user has left a rating which is even more attention-grabbing
3. Testimonials are arranged like pictures on a wall

Key Takeaway:

While this testimonial page is not visually pleasing, it’s perfect for its industry.

It is pragmatic and simple.

The testimonials mention a problem the software addresses and are easy to read.

4. Marketing 360

Our next testimonial page example is Marketing360.

Marketing 360 is a marketing platform that helps small businesses grow their revenue.

In fact, calling it a marketing platform is an understatement since it can help you set up a website, sell your product offers, use CRM and even collect payments

What's good in this testimonial page example is:

1. They have grouped the testimonials as reviews and success stories.
2. All testimonials are video testimonials that build trust with construction companies.
3. Each testimonial is classified per industry or use case.

Key Takeaway:

The testimonial page is visually clean and professional.

Additionally, a quote is attached to each video testimonial.

This way, a busy lead can still read the quote without having to watch the full video.

Recommended reading: Text vs Video Testimonials: Which One is Better?

5. Patriot

Patriot is an accounting and payroll software that helps entrepreneurs quickly automate employee payroll.

On its homepage, Patriot displays its clients’ success and testimonials.

What's interesting in this testimonial page example:

1. The testimonial page is a separate section accessible from the top of the home page.
2. There are details about the clients supported by the testimonial.
3. There are images of people accompanying every testimonial.
4. Testimonials are represented as a mix of carousels (Trustpilot reviews) and grids (testimonials)

Key Takeaway:

Gallery design is a very popular testimonial layout.

It’s one of the many layouts you can create with Famewall, by the way.

What I find interesting is that you can view specific testimonials from customers of 2 different categories separately - those using Accounting software and those using Payroll software.

6. Cognito

Next on our list of the best testimonial page examples is Cognito.

The identity verification software, Cognito, is a leader in its niche and allows companies to improve their customer onboarding experience using identity verification.

Interesting things on this testimonial page are:

1. They mention case studies of customer success.
2. There are quotes from customers that support the reviews.
3. They also mention the client's issue and how Cognito was the perfect solution for the problem.

Key Takeaway:

This is the only page with this unique style I found during my research. I remember seeing many pages with this.

There is the logo, a short customer intro, and a quote.

But what I find the most interesting is the big images of happy customers that stand out as you read the testimonials.

7. Buffer

If you've been in the social media content creation space, you must be familiar with Buffer

It helps you grow your social accounts.

Buffer allows you to create marketing content and share it across multiple social media platforms like X (formerly Twitter), Linkedin, Instagram and much more.

On this testimonial page, you will:

1. See case studies and clients' stories.
2. Find the necessary information about each client.
3. See descriptive titles that make you want to read more.

Key Takeaway:

This testimonial page consists mostly of customer stories arranged in a gallery layout.

It appears similar to reading blog post overviews, where the case studies look like professionally designed blog postcards.

8. Abstract

Abstract, a file-based design collaboration platform, that helps thousands of companies to improve their team workflow.

It has collected some of the best customer stories talking directly to potential prospects.

On this testimonial page example:

1. They display customer stories.
2. They have an image description of the company.
3. The titles of the customer case studies are explicit to give you a glimpse of how the company benefitted from using Buffer.

Key Takeaway:

Buffer’s and Abstract’s testimonial pages are similar.

Abstract’s page is also a case study page that lists some of the biggest brands, like Salesforce and Zendesk.

Each case study is unique and targets specific customers.

9. Smartsites

Smartsites comes next when we look at a few more examples of testimonial pages.

Smartsites is a digital marketing agency that offers SEO & Advertisement services.

It helps business owners find leads online and convert visitors into clients.

On this testimonial page you'd be able to:

1. Read reviews and testimonials collected from third-party sites.
2. Watch video testimonials
3. Clearly identify the clients that wrote the testimonials.
4. Get the main point from the title of the testimonial.
5. Read more about customer stories that might be relatable to your problem.

Key Takeaway:

This is a good testimonial page example.

It shows the customer’s picture, job role, and company and indicates where the client wrote the testimonial.

Plus, there is an orange section highlighting key information. The downside, though, is the page design.

First, the page is too wide, and second, the testimonial cards are too big.

Moreover, there are too many testimonials. They could be separated into categories for a better user experience.

10. Calamari

Calamari helps you find solutions to HR-related operations like leave management and attendance tracking.

Their testimonial page is full of encouraging reviews supported by a lot of trust badges.

As a customer, what stands out on this testimonial page is that you'd be able to:

1. Read quotes, case studies and watch video testimonials.
2. Find information about clients and their industries to see if you can relate to them.
3. Realize that the product is trustworthy since they have a lot of badges from reputed websites.
4. Check out diverse testimonials from businesses and individuals.
5. Click links directly to third-party review sites to read more reviews.

Key Takeaway:

Calamari displays its review scores and badges at the top of the testimonial page, which is a quick way to establish credibility.

It’s like saying, “We are confident and aren’t afraid of using multiple platforms to gather & flaunt our social proof”

11. Mailerlite

Mailerlite is an email marketing platform that caters to creators & businesses

Mailerlite has a wall of love with testimonials of their emailing services to make it more easier for customers to see what people have found useful in the tool.

On this testimonial page, you'd be able to:

1. Find a collection of quotes as mentioned by clients
2. Easily identify the clients that left the testimonials
3. Read insightful testimonials from businesses and individual creators
4. Testimonials are arranged in a grid design for the best impact.

Key Takeaway:

I like that you can click a “View More” button to see more testimonials.

This significantly improves user experience.

The cards are small and similar to Famewall’s Wall of Love. I also like highlighted cards that direct my attention to what Mailerlite wants you to know as a potential customer.

12. Systeme.io

Systeme.io is our next testimonial page example.

It’s a tool for creating funnels and sending marketing emails.

Its dedicated testimonial page shows screenshots of reviews from Trustpilot, social media, and more.

On this testimonial page example, you'd be able to:

1. Find a curated selection of testimonials from various sources.
2. See customers’ names and pictures which increase credibility.
3. See that the testimonials are arranged in line and unroll as you scroll down.

Key Takeaway:

I believe Systeme.io’s primary goal is to show that it’s better than ClickFunnels.

I mean, more than 15 testimonials mention ClickFunnels and recommend switching to Systeme.

This is a good marketing strategy when fighting against a huge competitor.

13. Tidio

Last but certainly not least among our best testimonial page examples is Tidio.

Tidio is an AI customer service agent with advanced live chat options.

It presents a loaded testimonial page with case studies.

On this testimonial page, what stands out is that you'd be able to

1. Find exclusively case studies.
2. The headings are self-explanatory and enticing.
3. They display case studies using a grid design.

Key Takeaway:

Tidio’s testimonial page is similar to Buffer’s and Abstract’s.

The headings stand out the most: they mostly mention ROI or specific results.

14. Evermine Labels

With Evermine Labels, you can create labels & stickers for your business' physical products.

With over 20 years in business, the company is a branding expert which is evident in the testimonial page.

In this testimonial page example:

1. The testimonial page brings together reviews from the best sites.
2. Evermine groups testimonials in 2 categories: product reviews and service reviews.
3. They also give details about the users.
4. Testimonials include ratings.

Key Takeaway:

The boldly shown overall rating attests to their service quality.

However, the most unique thing about this site is the number of testimonial pages, one for services and one for products.

The sad thing is that there aren’t customer pictures, which could have added more to the credibility.

15. Evervault

Let’s see a few more testimonial page examples.

Evervault is another tool worth being added to this list. It is a tool that provides secure and safe payment services.

On this testimonial page,

1. The design is very classy and fits the company’s industry
2. There are text testimonials and links to full case studies
3. It feels interactive when the cursor is hovered over the case study

Key Takeaway:

The page's design reflects the idea of security and privacy.

Unfortunately, they have only expanded the first six testimonials, and the remaining reviews aren’t clickable.

16. NameHero

The last one on this list is NameHero

NameHero is a web hosting company. It has a page dedicated to sharing tool success stories through reviews.

On this testimonial page:

1. The testimonial page only shows verified reviews
2. Testimonials are updated in real-time
3. They source testimonials from their Trustpilot page
4. The written testimonials are brief

Key Takeaway:

NameHero’s testimonial page features reviews from Trustpilot.

However, the reviews are too short and don’t provide much value.

For instance, a review like “Quick Chat” with 5 stars looks more suspicious than honest.

Why Should You Have a Testimonial Page?

The time and care, companies put into testimonial pages show their importance.

But why do you need a testimonial page?

1. It builds trust and credibility

Testimonial pages are the best at building trust and credibility.

First, they tell visitors that your product/service is real, used by others, and works.

This is one reason why visitors need to be able to check if the clients leaving testimonials are real.

In the case of a social media testimonial, the testimonial should still be available online, and the social media users should be identifiable on their profile.

For example, Famewall displays X (Twitter) shoutouts or client testimonials.

Thanks to the testimonial page aggregation feature, we are automatically able to add reviews to our page.

2. It increases conversion rates

It is only normal for people to be influenced by the masses.

In fact, 92% of consumers read online reviews and testimonials when considering a purchase.

The more people patronize you, the more likely other people will become clients.

Testimonials give visitors that extra push to convince them that real people are paying for your products.

3. It provides authentic real-life usage

People are skeptical about purchasing because they don’t see its impact on their lives.

You could write multiple pages explaining how the tool or service works, but another person's feedback makes the difference.

People like to read if (and how) your product solves a real problem.

4. It demonstrates customer satisfaction

People like to compare themselves with others. They want to compare success, achievements, status, or choices.

Your customers want to be happier than others. So give them testimonials from satisfied customers who express their emotions.

They can transmit that positivity to potential clients.

For example, Dr. Yousef Amar, one of our customers, shares his 5-star experience with Famewall.

This is an excellent testimonial to share positive vibes.

5. It sets your business apart 

Your business should have a few things that make it stand out from the competition, and testimonials would be your Swiss Army knife.

Show potential customers what clients say about your special features/services and how it is better than the competition or unique.

What is a Testimonial Page

A testimonial page is a website page dedicated to displaying customer testimonials, reviews, or success stories. In essence, it's a section where you display feedback from customers.

Testimonials can take many forms, including quotes, reviews, videos, case studies, and social media posts.

Using a dedicated testimonial page has become the norm nowadays, but many websites don't use it. These websites add individual testimonials on other pages like Home, About, and Features. 

In this guide, we will focus on creating a dedicated testimonial page.

How To Create a Testimonial Page

Now that we know the importance of a testimonial page, let's learn how to create one.

There are two main ways to create a testimonial page:

1. You create a page on your website and add new testimonials manually. The problem? You must always put important tasks on hold to do it.
2. You create a testimonial page on your website and automatically add new testimonials.

Since you like automated workflows, we will discuss the second method and use Famewall. It’s a tool for collecting, managing, and displaying testimonials.

Step 1. Create a page on your website

The first step is to create a dedicated page on your website. You can name it

• Testimonials
• Wall of Love
• What Our Clients Say
• Success Stories or
• Social Proof

You could also use some catchy names like

• Why They Love Us
• Happy Clients, Happy Us
• They Said It, Not Us
• Our Tribe Speaks
  

Step 2. Create a collection page

Google Forms and emails are traditional and tiring ways to collect testimonials.

For example, you must personalize emails, ask questions, and hope the client will reply. Then, you copy, edit (if applicable), and paste the information on your site.

This is a tedious process. However, using Famewall is a more user-friendly approach.

1. Login to your Famewall dashboard and go to Testimonial Walls > Create Wall.

2. Click “Collection Page” and edit it by using your colors, branding, and text.

The collection page will have three main buttons: one for customers to send a text testimonial, one for a video testimonial, and the last for an X (Twitter) shoutout.

It's up to you to decide what testimonial you want the customer to give or what suits them.

You can also customize the Thank You pop-up, set up a custom domain, and SEO-optimize your testimonial collection page.

3. Once satisfied with the changes, click Save Edit Changes.

4. You can preview your collection page by clicking View Collection Page.

You can access and play with a similar collection page here.

5. You can now share this page with your customers or embed it on your website. Click the link next to “Collection Page URL” to copy it or “Get Embed” to add it to your site.

Step 3. Add a Testimonial Widget to Your Website

Now that your collection page is ready, we must add it to your website. This way, new testimonials sent through the Collection Page will be added automatically.

6. To embed the testimonial widget, go to Testimonial Widget and customize it to your heart's content. Once you are satisfied, click Publish Widget.

7. After publishing, a new pop-up will appear with a button to copy the code.

You'll also see the option to choose your testimonial layout, like grid, carousel, and dual slider. Below are step-by-step guides for popular CMS and website builders.

Here are some guides to help you get started:

• WordPress
• Webflow
• Shopify
• Squarespace
• Wix
• ClickFunnels
• Framer
• Unbounce
• Any website

(P.S. In case you have any questions or face difficulties when integrating the testimonials on your website, simply contact me via customer chat or send an email to contact@famewall.io, and I'd be super happy to help you out)

And voilà! You just created a testimonial page and added an auto-collection testimonial widget to your site.

Use the Best Testimonial Page Examples Today

In this article, we shared the best 16 testimonial page examples. We also discussed each of the noteworthy things.

The next step is to use them as inspiration and create your own testimonial page.

With so much inspiration, you will surely be able to find one for your website. If you can’t come up with one, let Famewall help you.

Easily collect, manage, and display testimonials and say goodbye to the tedious work of manually entering reviews on your site.

FAQ

What is a testimonial?

A testimonial is a written or video statement from a customer who shares how they used your product or service, what they liked or didn't, and what they achieved.

Should you have a dedicated testimonial page?

Yes, it’s recommended that you have a dedicated testimonial page. While you can input testimonials on other pages, having a dedicated page can increase trust and conversions.

Can you add testimonials to other pages?

Yes. You can add testimonials to other pages, such as the homepage, pricing page or sign-in page.

Is it possible to outsource testimonials?

If you outsource testimonials, they should be on your page on third-party review sites like Capterra, G2, or Google.

What are the best third-party testimonial pages?

The best third-party testimonial websites are Capterra, G2, and Trustpilot.

Try Famewall for free & start building social proof by collecting & displaying testimonials on your website with beautiful widgets