Canva Usage, Revenue & Growth Statistics (in 2024)

Goutham JayGoutham Jay·
May 28, 2024

Canva is one of the most popular graphic design tool that is used by creators & entrepreneurs worldwide for social media posts, presentations, posters, and much more

Here's the up-to-date statistics on Canva usage for the year 2024

Top Picks:

  • There are 180 million users worldwide who use Canva
  • There are over 16 million paying subscribers on Canva
  • Canva is valued at $40 billion in 2024
  • Canva is reported to have generated $2 billion in annual revenue
  • Canva has raised a total funding of $589 million over 18 rounds.
  • There are 3500 employees in Canva as of 2024
  • Canva has over 100+ million photos, templates, graphics, and videos
  • There are over 5 million stock photos and graphics on Canva
  • Canva was founded in 2012 by Melanie Perkins, Clifford Obrecht, and Cameron Adams
  • As of 2024, Melanie Perkins, CEO of Canva has a net worth of $8.8 billion

How many people use Canva?

As of 2024, there are currently 180 million users worldwide on Canva


Canva's userbase has grown 3 times since the 60 million active users mark in 2021


It has seen consistent growth every year where the number of users has actually grown more than double every year

YearNumber of users(in millions)
2023180 million users
2022100 million users
202160 million users
201930 million users
20154 million users
20141 million users

What is the age of Canva Users?

The majority of Canva users are between 25-34. It is almost 30.74% of the entire Canva userbase

Here are the demographics of Canva Users by Age

Ages 18-24: 23.06% of Canva Users

Ages 25-34: 30.74% of Canva Users

Ages 35-44: 20.53% of Canva Users

Ages 45-54: 13.32% of Canva Users

Ages 55-64: 7.85% of Canva Users

Ages 65 and above: 4.50% of Canva Users


How many users does Canva have in the United States?

Canva has about 16.72% of the total users in the United States

Brazil has the second-highest number of users with 9.04% of the total userbase


How many people work for Canva?

Canva has about 3500 employees as of 2024


This has increased from 2500 employees in the past year and 700 before. Canva's product offerings have increased over the years demanding more employees and teams

YearNumber of Employees

How much revenue does Canva make?

Canva is reported to have generated $2 billion in annual revenue in 2023

This is almost 2x their revenue of $1 billion in 2021


Canva's revenue has been consistently growing over the years which is a good sign

2023$2 billion
2022$1.7 billion
2021$1 billion
2020$500 million
2019$291 million
2018$86.3 million
2017$23.5 million

How much is Canva valued (Canva Valuation)?

After the latest funding, Canva is currently valued at $40 billion


Canva also raised an undisclosed round in May 2024. But there is also 3 times jump in Canva's valuation from April 2021 to September 2021

How much funding has Canva raised?

Canva has raised a total funding of $589 million over 18 rounds.

Canva raised $8 million in its latest Series F funding round held on 1st May 2024.


And here's the complete data of Canva's funding rounds and the investors who participated in each of the different rounds:

Date of FundingFunding Amount & Name of RoundInvestors
May 01, 2024$8M (Series F)Stack Capital Group
May 30, 2022UndisclosedBob Iger
Sep 15, 2021$200M (Series F)T. Rowe Price, Franklin Templeton Investments, Sequoia Capital, Bessemer Venture Partners, Blackbird Ventures, Felicis Ventures, Dragoneer, AirTree, Greenoaks
Apr 06, 2021$71M (Series E)Dragoneer Investment Group, T. Rowe Price, Blackbird Ventures, Skip Capital
Jun 22, 2020$60M (Series D)Blackbird Ventures, Sequoia Capital China, General Catalyst, Felicis Ventures, Bond Capital
Oct 16, 2019$85M (Series D)Bond Capital, Blackbird Ventures, Bessemer Venture Partners, Sequoia Capital, General Catalyst
May 20, 2019$70M (Series D)General Catalyst, Felicis Ventures, Blackbirdcapital
Jan 09, 2018$40M (Series C)Sequoia Capital, Blackbird Ventures, Felicis Ventures
Sep 14, 2016$15M (Series B)Blackbird Ventures, Felicis Ventures, 500 Global, Founders Fund, InterWest Partners, Vayner/RSE, Shasta Ventures, Matrix, Square Peg Ventures
Oct 09, 2015$27.6M (Series A)Felicis Ventures, Blackbird Ventures, Vayner/RSE, Matrix

Source: Traxcn

How many designs are created using Canva?

20 billion designs have been created using Canva which is a almost a 7x jump from 3.5 billion designs in 2021


Canva has over 100+ million photos, templates, graphics, and videos in it's online multimedia app which is used by creators worldwide

There are over 5 million stock photos and graphics on Canva

Sources: Statista, Canva Create, Canva 1, SimilarWeb


Canva has started seeing a surge in its popularity with increase in content creators worldwide. And it is already on track to becoming one of the top image and video editing apps for creating social media posts, presentations, graphics and much more

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